Tri-State distilleries logo design
The goal was to create a solid and bold triangle symbol that represented the three main areas of their businesses. A distressed approach to the typography was the answer.
Expert House Buyer logo campaign
The negative space was an experimental approach in order to hide some characters while still maintaing legibility. If you look closely the first shape is a house icon sideways.
Seattle Chess School logo mark
A surreal approach was taken for this distinguishing mark of the iconic Space Needle as a key component in this design.
Warren Ventures logo symbol
Warren's stylized letter "W" is bold, shows strength, unity, and modernity. The custom design letter cutout communicates a dynamic flow.
Kendal Square logo illustration
Otter custom illustration becomes Kendal Square's logo mark and company mascot. Their products consist of really custom-made button-down shirts for the new generation in the workplace.
Re.Write logo design
The play of the space being taken from the W came from a lot of inspiration over the web and in print. I chose the letter W as it was the best choice in order to hide part of the letter while maininting recogniton.
The Spiegel Center logo design
Dr. Spiegel was in need of a newly refreshed logo design to rebrand his practice. The negative space is two profiles but at first-glance resembles a globe icon.
The goal was to include a sandwich + bowl into the logo design while maintaining legibility in small areas such as business cards, or letterhead and envelopes.
Full Cycle Advisors logo design
FCA specializes in financing and loan modifications. It was important to create recognizability at first glance by breaking the type and creating breaks in the letter forms.