Primberry focuses on Bubble tea, smoothies, and hand-made ice creams. They needed a brand new logo design for their first location in Lynwood, California and after really diving into the goal of the business, we were able to create an amazing symbol.
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The Logo Design
I developed the shop's visual identity and the dynamic mark to set them apart in the West Coast Boba Tea market. Starting with sketches, I was able to explore the symbol to its final stage in order to catch eyes and steal hearts.